Google Business Profile SEO Case Study: Study Mentor IELTS
What We Did
- Set up and optimized the Google Business Profile from scratch
- Selected the most relevant primary and secondary categories
- Added and optimized all services
- Improved business information and profile structure
- Optimized the profile for local search intent
- Targeted 20+ relevant and business-generating keywords
- Improved keyword relevance across the profile
- Strengthened local visibility and Google Maps rankings
Results
After consistent optimization, Study Mentor IELTS achieved:
- Rankings for 20+ targeted keywords
- Improved visibility in Google Maps and local search results
- Increased phone calls
- More website clicks
- Growth in booking inquiries
- Stronger local presence for IELTS-related searches
This campaign helped Study Mentor IELTS turn a newly built Google Business Profile into a consistent source of local leads, calls, website traffic, and bookings through organic local SEO.
We helped Study Mentor IELTS build and grow its Google Business Profile from scratch with a complete local SEO and GMB optimization strategy.
Our goal was to improve local visibility, rank for high-intent IELTS-related searches, and generate more calls, website visits, and bookings.